The One Piece of Advice I Give Every Single Aspiring Author

literary agent advice for writers to get published

But first, the book publishing stories worth reading this week:

Your Biggest Book Marketing or Platform Building Roadblocks – And How to Overcome Them (The Book Designer): This is a wonderfully detailed guide that tackles the 5 biggest obstacles writers face when trying to get their books out into the world. If you’re having trouble reaching your “dream readers,” feel like you don’t have enough time or money for a platform, or are struggling to see engagement on your platform, this is a great place to start.

J.K. Rowling posts letters of rejection on Twitter to help budding authors (The Guardian): “When she pitched under the name Galbraith without revealing her true identity, she faced many more snubs. Since then, Galbraith has published three successful novels but the first was rejected by several publishers, and Rowling was even advised to take a writing course.”

The Art of Influence: Who’s an Influencer, Who’s an Endorser, and How Do I Talk to Them? (Chadwick Cannon): “People don’t trust brands. They rarely trust strangers. But they do trust familiar people.”

The Charming Doodles Charles Darwin’s Children Left All Over the Manuscript of ‘On the Origin of Species’ (Brain Pickings): “In contemplating family, work, and happiness, Charles Darwin proclaimed: ‘Children are one’s greatest happiness, but often & often a still greater misery. A man of science ought to have none.’ And yet he and Emma had ten.”

Relevant (Literary Agent Donald Maass on Writer Unboxed): “Being relevant is not the same as being topical. Nor is it the same as being resonant. Topical stories have the quality of being current, ripped out of the headlines, a take on what is happening right now. Resonant stories are less immediate. They echo in the mind. They cause us to reflect and ponder. ”

The One Piece of Advice I Give Every Single Aspiring Author

The weather is gorgeous here in DC, submissions to publishers are in full swing, and the spring publishing season is chockfull of wonderful books. (Try this gorgeous cookbook, or this personal favorite.)

And today I’m on Kirsten Oliphant’s podcast, Create If Writing, chatting about everything from how the traditional publishing process works to what I look for when signing clients. Kirsten is incredibly savvy and hard-working–she writes books, hosts a podcast, leads online courses, and writes a blog, all while being a mom and wife. I actually think she may be the Beyoncé of our little writing blog community. All signs point to yes.

We were able to get in deep and talk about some of the most important topics that plague aspiring writers today:

  • How to get excited about building a platform (even when you really, really don’t want to)
  • Why you don’t need to be a used car salesman for your book
  • What a typical day in the life of a Literary Agent looks like (spoiler alert: a lot less glamor than you’d think)
  • How to avoid a lie-awake-at-night-in-fear book launch
  • How focusing on your own personal development can also help you in your writing career
  • Why you should buy your name as a domain (and how I failed at this)
  • The one piece of advice I give to every single aspiring author

Click here to listen to the full interview!

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How to get a literary agent–4 things that impress an agent

How to get a literary agent–a literary agent shares the 4 things that most impress agents and publishers. Learn how to get a literary agent directly from a literary agent!


I started out in publishing as an editor at a book publisher. And about once a week, I would get rejected. Our acquisitions meetings were on Thursday afternoon, and I’d spend much of that morning preparing a pitch for why everyone should get excited about the book I was excited about.

The meetings would go something like this:

Me: !!!!

Everyone Else: …..

Me: !!!!!!!

Everyone Else: ????

Me: !!!!?

Everyone Else: No.

how to get a literary agent

Doesn’t it suck to have your excitement be met with apathy? I know it’s something writers struggle with every day, and it’s a thing agents and editors have to battle through, too.

But after some comically sad flops, I finally figured out what I needed to say so that the publishing executives would pay attention to the books I wanted to acquire. And now that I’m a literary agent, I’ve realized that the same key elements make me excited about representing an author. So when aspiring authors ask about how to get a literary agent, here’s what I tell them:

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Read, Eat, Drink: William Zinsser on Nonfiction and a Wild Feast

Literary Agent Advice

Read:

How to Secure a Traditional Book Deal by Self-Publishing (Jane Friedman at Writer Unboxed): “It’s not any easier to interest an agent or publisher when you’re self-published, and since new authors are more likely to put out a low-quality effort (they rush, they don’t sufficiently invest, they don’t know their audience), chances are even lower their book will get picked up.” As Jane puts it, “we have a serious epidemic of impatience.” The truth is that publishing a book is easy, but finding readers for a book is hard. More here on how to decide if self-publishing is right for you.

What’s Your Book Marketing Plan? 6 Crucial Steps to Include (Maggie Langrick on The Write Life): “I now counsel all of our authors to build a relationship directly with their readers.” The wonderful thing about this Internet age is that no one can keep you from your readers but you. That’s a lot of responsibility, but it’s also a lot of opportunity.

The Biggest Business Mistake I Ever Made (Joel Friedlander, The Book Designer): “My big mistake was ignoring my email list. I just didn’t understand why it was crucially important until a friend showed me the light.” From my data, there are tons of bloggers and aspiring authors who are making this same mistake. In fact, of the last 10 calls I had with aspiring authors over the past few weeks, exactly ONE understood the importance of building an email list. Guess which one I offered to represent.

The Art of Science Communication: William Zinsser on How to Write Well About Science (Maria Popova, Brain Pickings): The day William Zinsser passed away, I picked up my old yellowed copy of On Writing Well, and it pulled me back to my journalism days in college. I didn’t realize it then, but Zinsser, McPhee, Mitchell, and the whole crowd from my Literary Journalism class are the ones who dragged me, happily, into making a career in nonfiction. I remember picking up The New Yorker sometime in high school, spotting an article about UPS, and being so riveted I couldn’t stop reading. Good nonfiction makes even the most dense and mundane subject fascinating. As Zinsser says: “Writing is not a special language owned by the English teacher. Writing is thinking on paper. Anyone who thinks clearly can write clearly, about anything at all. Science, demystified, is just another nonfiction subject. Writing, demystified, is just another way for scientists to transmit what they know.”

Eat & Drink:

Before I jump into this week’s Eat & Drink, an important question: Does your diet consist almost entirely of chicken tenders, mac and cheese, grilled cheese sandwiches, and other delicacies from the kids’ menu? If so, please avert your eyes. Things are going to get what you would consider “gross.”

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How to Measure Engagement and Why It Matters for Your Platform

How to measure engagement

A few weeks ago I was asked about how to measure engagement, and I gave a quick answer in a comment thread. But the more I thought about it, the more I realized that I spend a lot of time talking about how crucial engagement is, and not enough time talking about how to measure it.

When I was an editor at a New York publisher, I would have anywhere from 7-15 meetings a week. Mostly that was because I had to be at meetings for two different teams, but it still meant anywhere from 1-2 full work days a week spent sitting around a conference room with a group of people.

Some of the meetings were awesome and energizing and full of smart people brainstorming about our books. But some of them were painful. If anyone has ever been in a production meeting where you’re reviewing deadlines title-by-title, you’re probably as accomplished of a doodler as I am. I can now draw quite a menagerie of miniature animals. This is in no way a life skill.

But the point is that it was the content of the meeting that determined whether I was an active or inactive participant. If we were talking about one of my books, or about marketing strategies, or about titles, I was usually giving my full attention and input to the meeting. If we were talking about production dates that had nothing to do with me, it was giraffe-drawing time.

If you had put a two-way mirror in that conference room and placed a randomly selected group of people on the other side, they could have easily told you which people in the meeting were engaged, simply by looking at who was interacting with the meeting content—by offering opinions, asking questions, or expressing emotion.

The meeting of the minds that is your blog/vlog/website is no different. Some people are just popping their head into the room and leaving, some people are present but not engaged, and some people are all in. The people who are all in will be interacting with your content in one way or another. So measuring engagement is really about measuring action.

How, exactly, to measure engagement on different platforms:

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