Tag: literary agent

Read, Eat, Drink: Author Websites, Pasta Roundup, and The Minimum Sage Cocktail

by Maria

Read:

Are you a writer? Do you have a website? If you answered yes to the first question and no to the second, get thee over to WordPress.com and sign up for a website, STAT. Mike Shatzkin, a publishing insider who writes a great marketing blog, wrote a post this week that sent shudders of horror through me.

He pointed out that many authors don’t have websites, and even worse, that now some publishers are thinking about building and owning websites for their bestselling authors. This is so fraught with complications (which I won’t get into here, since Shatzkin covers them already), and it’s also shortsighted. The impact the Internet will have on publishing is coming into crisper focus every day, and it’s no longer possible to turn away from the fact that authors must have an online presence. Every single one of them. And that presence must be owned and managed by the author, or by an employee or consultant working on behalf of the author.

I feel a bit like a crazed doomsday prophet screeching about the interwebs sometimes, but take heed, authors, for the Internets shall not pass!  The online world isn’t going to go away, and it’s becoming an increasingly important part of our offline world. You need to exist in both places. And if you don’t have a website or some form of social media, you don’t exist to the all-powerful Google, and you don’t exist to the millions of potential readers who are looking for someone like you. So, I repeat, in my most annoyingly nagging tone possible: get a website!

Read the rest of Shatkin’s article here.

Eat:

Lately, I’ve been craving pasta. Just kidding. Every single day of my life since birth I’ve craved pasta. I predict that 50 years from now someone will isolate the addicted-to-pasta gene on a strand of DNA, and I will finally have answers about my condition. Until then, let’s all drool over these ridiculously good-looking bowls of pasta:

Reginetti with Savoy Cabbage

Reginetti with Savoy Cabbage and Pancetta. That reginetti is so cute I could just eat it right up.  (I guess that’s the point, huh?) Recipe here.

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What Does It Mean to Have an Engaged Audience, and Why Does It Matter?

by Maria

 

how to make readers more engaged

Engagement. It’s a buzz word in both blogging and publishing, but what does it actually mean? Is it the next “synergy”–my favorite marketingspeak word that I love to hate?

As I wrote about here, a lot of my process of sorting through potential clients involves looking at hard numbers—traffic stats, social media followers, subscribers, etc. But in reality, what I’m looking for underneath all of that is simply engagement. Does the potential author have a highly engaged audience? Do they already have a large group of fans who would fork over their hard-earned cash for a book?

This could be an audience of millions, in which 10% of the people are engaged enough to make a purchase, or it could be an audience of 50,000, where every last person would gladly exchange $21.95 for your book. The size of the total audience matters to a certain extent, but when it comes down to it, it’s really the conversion rate that means the difference between a bestseller and a flop. (I wrote more about the “stickiness” factor of engagement and conversion rates here.)

Conversion rate can sound like more empty marketingspeak (one of my writing pet peeves!), but it’s really a simple concept that boils down to this: how close are you to your audience? Think of this closeness like you’d think of your real-life social circles, where you have varying levels of familiarity with everyone from your spouse to your mailman. Here’s what that usually looks like:

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Weekend Roundup–Read, Eat, Drink

by Maria

Read:
I happened to find myself completely book-free this week (due to a crappy packing job on my way to NYC). So I also found myself scanning a bookshelf for something to read on the train and at nights. And I found C.S. Lewis’s Mere Christianity, his classic book that explores the underpinnings of all Christian faiths.

CS

I read all seven books of The Chronicles of Narnia series as a kid, and I’m pretty sure Aslan is still the coolest talking lion I’ve ever read about. And The Voyage of the Dawn Treader is still one of my favorite titles of all time.

But Mere Christianity is nothing like those books (although, if you read deeper into Narnia it actually is, but I won’t get into that). Yet it’s every bit as wonderful as expected.

It’s a short read (just over 200 pages), and I love both how quaint and 1950s-esque his voice is, and how timeless and straight-talking it still remains. It’s a book for nonbelievers and believers alike—even if you don’t have a scrap of interest in any form religion, it’s an incredibly compelling philosophical exercise. And it’s just fascinating to watch him unwrap each little box of his argument, holding it up for you to inspect that it is good.

If you missed the Narnia boat (sorry, Dawn Treader pun!), pick up Mere Christianity. It’s a  great starting point into Lewis’s adult oeuvre and, considering that he’s known as the most important writer of the 20th century, it’s a must-read.

Eat:
Confession: I’ve been neglecting my kitchen for the past two weeks! We’ve been moving and unpacking and traveling and shopping and working and adjusting to our new neighborhood, and I haven’t even been on a proper grocery run in weeks. I’m ashamed of myself. But even more, I’m just craving walking through the grocery aisles, meal planning for a normal, non-crazy week, and getting into my kitchen after a long day of work, with music and a glass of wine, to make something yummy.

And on top of it all, I’ve been having digestive issues, so  the past few days I’ve been cutting sugar, carbs, and dairy from my diet. So I don’t even know what to eat any more. But that hasn’t stopped me from fantasizing about food all day. As soon as I’m feeling better, this will be my dream, go-all-out, cook-like-a-maniac menu:

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Muffaletta Pasta Salad.
All my dreams in life involve muffaletta. Just call me Muffaletta Maria. (Actually don’t, it sounds weird.) Recipe here.

Grilled-Asian-Sweet-and-Spicy-Chicken-Skewers
Grilled Asian Sweet and Spicy Chicken Skewers.
Don’t tell me that picture doesn’t make you drool. Recipe here.

Pecan Pie Bars
Salted Caramel and Chocolate Pecan Pie Bars.
Everything amazing in the world, in one bar. Recipe here.

Drink:
I’m calling in my personal mixologist for a drink this week. Here’s Jarrett with a recipe for a different kind of gin and tonic:

Gin and Tonic. Gin & Tonic. G&T. The first mixed drink I truly learned to love.

But there’s a new variable to the G&T game: gourmet tonic. The Jack Rudy Co. makes small batch tonic that’s nothing like the clear stuff you buy at the store.  This tonic is what tonic was always meant to be: slightly sweet, fragrant, with subtle lemongrass and orange peel flavors. All of this makes the drink taste less like pure gin in a glass.

small-batch-tonic

G&T purists may be surprised by how different this tonic is, but I say they should find some room in their lineup for the Gin & Rudy Tonic. I have come to like this recipe way more than just a traditional G&T!

Gin & Rudy

  • Add ice to an on-the-rocks glass (a.k.a. an Old Fashioned glass)
  • 2 oz. of your preferred gin (I’ve recently been enjoying “Jack Pine Gin” from Northern Latitudes, a distillery in Northern Michigan)
  • .75 oz. of Jack Rudy Co. tonic
  • 4 oz. of soda water
  • A slice of lime

Combine ingredients and stir. If you want to get fancy, shave off a thin piece of the lime’s rind, heat it up with a lighter for a few seconds, and rub it on the rim of the glass before dropping it in the drink as a garnish.

If you do decide to try the Jack Rudy tonic, check out the Jack Rudy Co. website–they have a great list of drink recipes to make with their small batch tonic and grenadine.

Happy reading, eating, and drinking this weekend!

Interview with Amy Newman

by Maria

Happy Day 7 of the World Cup!

In case you’re trying to distract yourself from the jitters of Brazil playing at 3 pm, head on over to Amy Newman’s blog for a quick interview with me. Amy was kind enough to feature me as part of her agent interview series, and she let me talk about how I got started in publishing and what I think it takes to succeed as a writer.

And I definitely encourage aspiring writers to sift through the other agent interviews on her site–Stephen Barr’s interview is particularly hilarious!