Have you ever heard of this little novel called To Kill a Mockingbird? It was pretty famous.
Well, in the most exciting literary twist of 2015 yet, there is a SEQUEL COMING!! My reaction to the press release on Tuesday:
This is probably the most exciting thing to happen in publishing in the past year forever and ever. And ever. Here’s what we know so far:
People judge books by their covers. This is the cold hard truth of publishing. A book cover is the very first thing a reader will see of your work, and so it’s incredibly important to get it just right.
Think of a book cover like the package of any other consumer good (and by “package” I mean the overall look or style of a product, not its container). A MacBook Pro might have a super-fast processor and long battery life, but it’s the elegant design that draws in most consumers. A BMW might have great horsepower and a fuel-efficient engine, but the sleek lines are what catches your eye on the road. In a crowded marketplace, looks matter.