Read:
Feeling stuck in your work? Get the inspiration flowing again with this quick read, which is about my personal sandwich hero, Ari Weinzweig of Zingerman’s Deli in Ann Arbor, Michigan. Not only is he an absolute god with a muffuletta sandwich, but he jumped into building a business with only his good sense and solid values about him. (Too many people check those two things at the door when they enter business.) He decided he didn’t want to be the biggest business, or the most profitable business—he just wanted to be the greatest.
At a certain point, anyone in a creative endeavor, including business, has to decide what kind of company/writer/artist/boss/blogger they’re going to be. Creatives can be especially prone to endless comparison, to always wondering what the other guy is doing. Which leads to doing things like the other guy does them. And we all know that conformity is anathema to creativity (and to happiness, which we can’t pretend doesn’t matter at the end of the day).